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During the pitch phase of a project for the Australian telecom Telstra, Psyop asked Monovich to lend a hand to the effort in the form of a stop-motion-style proof of concept animation showing a world made entirely of wood blocks. Psyop was awarded the project and a charming spot showing an integrated suite of products was the result.

Pitch Phase, Psyop:

Producer: Cally Morton

Creative Lead: Paul Cayrol

Design: Fletcher Moules

Design, Animation: Monovich

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Final Spot Completed at Psyop:

Development Animation:

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This entry was posted on Tuesday, April 17th, 2012 at 7:11 am and is filed under Commercials, Spots . You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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